Thryv is an established platform with a long history serving local businesses. It bundles a CRM, marketing tools, and business listings into one product. Many owners use it happily, and the company backs it with a large support organization.
The catch is the add-ons. Published plans start at $85 per month, and the Signature tier runs $340 per month. Key features arrive as paid add-ons called Boosts, and third parties have reported onboarding fees and term commitments on legacy plans.
LeadPro keeps the price list short. LeadPro is $497 per month, one plan, with custom terms for multi-location brands. Every plan includes unlimited users and unlimited contacts. Growth includes the AI, funnels, and automation that Thryv sells as Boosts.
As of this writing, Thryv publishes a $85 per month Starter plan, a $340 per month Signature plan, and custom Amplify pricing, with paid Boost add-ons on higher tiers.
LeadPro vs Thryv, side by side
| Capability | LeadPro | Thryv |
|---|---|---|
| Pricing model | $497/mo flat, unlimited users and contacts | Tiered plans from $85 to $340 plus custom, with paid add-ons |
| Users and contacts | Unlimited users and contacts | Varies by tier and package |
| 2-way texting | Included | Included, depth varies by tier |
| Missed-call text-back | Included and on by default | Available within its communication tools |
| Review management | Included, with automated review requests | Included, with stronger features on higher tiers |
| Funnels and websites | Included, with unlimited funnels and landing pages | Website tools available, often as an add-on or higher tier |
| Marketing automation | Included, with unlimited campaigns and workflows | Included, with advanced features gated to higher tiers |
| Invoicing and text-to-pay | Included | Included through ThryvPay |
| AI receptionist and chat | Included | AI features gated to higher tiers or add-ons |
| Contracts and setup fees | No setup fees; cancel anytime on monthly billing | Third parties have reported onboarding fees and term commitments on legacy plans |
Why businesses switch to LeadPro
More included at the same price
Thryv Signature and LeadPro Growth both run $340 per month, but Thryv gates key features behind paid Boosts. LeadPro Growth includes AI, funnels, automation, and payments outright.
No setup fees or long-term contracts
LeadPro has no setup fees, and monthly billing lets you cancel anytime. Third parties have reported onboarding fees and term commitments on Thryv legacy plans.
Unlimited seats for your whole team
Add your office manager, your techs, and your bookkeeper without a pricing conversation. LeadPro never charges per user or per contact, on any plan.
When Thryv might be the better fit
Thryv can be the better fit if you rely on its business listings network or want a vendor with a large phone-support staff. Both platforms publish an $85 entry plan, so compare what each tier includes for your must-have features.
Have questions? We have answers.
Can I import my contacts from Thryv?
Yes. Export your contacts to CSV and upload them to LeadPro. Our onboarding team helps you map fields so your history carries over.
Does LeadPro require a contract or setup fee?
There is no setup fee. Monthly billing lets you cancel anytime from your account settings, and annual billing lowers the monthly price.
Does LeadPro include the features Thryv sells as Boosts?
LeadPro ($497 per month) includes the CRM, texting, scheduling, review management, funnels, automation, and AI tools. There are no add-on purchases.
How do I get started?
Talk to sales. We will walk your workflow, answer pricing questions directly, and set the account up with you if it is a fit.
What happens to my Thryv automations if I switch?
Automations do not transfer directly, but most map cleanly to LeadPro workflows. Onboarding includes rebuilding your core follow-up sequences with a real person.
See the difference on a live demo
See LeadPro on a live demo, or talk to sales about getting your team set up.
Prefer to talk? Call (415) 323-1792